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Nonprofits and For Profits Have a Lot in Common

There is a common perception that there is an enormous difference between starting and running a nonprofit organization and launching a for-profit business. Some see nonprofits as less work, since the money just rolls in from grants and donors and allows the key players to focus on their philanthropic work. …

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How To Increase Profits Through Mobile Marketing

Smartphones and tablets with high-speed Internet are becoming more affordable by the day, which means more and more people are using them instead of their computers. You may think you can rely on your standard marketing techniques to draw in mobile customers, but think again. There are a number of …